Staging: Prepare to Amaze

After price, the condition of your home is the single biggest factor determining how fast—and for
how much—your home sells.


REALTORS® repeatedly find that people cannot visualize the potential of a home. They have to
see it. That means that how your home shows now is how people see themselves in it. They can’t
see past the chips, leaks, clutter and stains—in fact, they tend to focus even more on those
things. Luckily, you can dramatically improve how your home sells with few quick steps:


Clean – Inside and out. It matters. A lot.


De-clutter – Give it away, throw it away or store it away, but get it out of your house.


Make minor repairs – Chipped paint, cracked tiles, squeaky hinges, leaky faucets – Fix
everything you can.


Consider staging – According to the National Association of REALTORS®, staged homes sell
49% faster, and for 7-11% more money.


Clean again – Really. It’s that important.


Sound overwhelming? You don’t need to do it overnight. Your agent can point you to someone
who can help, or you can break it down into just one small task a day. Think of it this way:
everything you remove from the house, clean or repair puts money in your pocket. You’re
getting paid to do it!

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